Is your team performing below its potential and you can't pinpoint why?
Does sales training generate enthusiasm that fades within 30 days?
Are your best people leaving while your culture problems stay?
Do accountability and trust feel more aspirational than operational?
Is your leadership team aligned on paper but disconnected in practice?
Every year, companies invest billions in training, development, and culture initiatives. And every year, roughly 87% of what people learn is forgotten within 30 days. The training generates a short burst of enthusiasm — but sustainable behavior change? Almost never.
The reason is simple but almost universally ignored: generic programs treat every person as if they're interchangeable. They teach one methodology, one set of scripts, one approach — and expect every individual to conform. But your people aren't interchangeable. Each person brings a unique combination of behavioral tendencies, emotional intelligence patterns, motivational drivers, and conflict responses. When a program doesn't align with someone's wiring, it creates friction, stress, and ultimately failure — no matter how good the content is.
Organizations that get the people side right see dramatic results. One EQFIT® client saw sales revenue increase significantly and net profit double within a single year of integrating emotional intelligence into their team development. That's not an anomaly — it's what happens when you stop treating symptoms and start addressing what's actually driving behavior.
For over 40 years, Steve Goodner has partnered with organizations to uncover what is healthy, what is not, and what needs to change. Through a combination of experience, the tools of psychology, and proven methodologies, EQFIT® gives your organization a voice — revealing the deeper dynamics at play and empowering you to create sustainable success.
The approach is built on a neuroscience framework that applies at every level — individual, team, and organization: self-awareness, self-management, and self-direction. When people understand what's driving their decisions and behavior, they make better choices. When teams understand their collective patterns, they collaborate instead of collide. When organizations understand their cultural dynamics, they build health from the inside out.
Through decades of working inside organizations, EQFIT® has identified the ten building blocks that appear most consistently in organizations with robust good health. Enhancing any of these adds to organizational vitality. An intentional effort across all of them accelerates success while building the kind of culture that acts as a magnet for top talent.
Companies get the culture they tolerate. We help you move values from aspirational to applicational — practiced daily, not posted on a wall.
There is no growth without change. Building a change-embracing mindset reduces resistance and creates greater opportunities at every level.
Real connection means people feel like they belong, understand their impact, and share a purpose bigger than themselves.
Accountability is a practice, not a personality trait. We help you build the expectations, equipping, measures, and consequences that make it real.
Leaders create environments where people can choose to be successful. A coaching rhythm replaces annual reviews with forward-looking development.
EQ is 2–4x a better predictor of success than IQ. It's also one of the easiest and most impactful skill sets to develop across your organization.
The value exchange has shifted. Today's employees seek growth and development — it's what attracts, retains, and energizes your best people.
Feedback is a gift — when done right. Building psychological safety and a culture of transparent, constructive feedback accelerates everything.
Every hire adds value or takes it away. The EQFIT® FIT (Finding Ideal Talent) process uses pre-hire assessments for a more accurate prediction of success.
Trust is the currency that gets things done. When the other nine building blocks are working, trust becomes the natural outcome that holds everything together.
Before you can improve organizational health, you need an honest picture of where you are. The EQFIT® Organizational Health Survey measures six critical dimensions that determine long-term success and employee satisfaction: Leadership, Capacity, Competence, Character, Chemistry, and Culture.
Each dimension is assessed through targeted questions and open-ended feedback, giving you both quantitative data and the qualitative voice of your people. The result is a clear, actionable diagnosis — not a generic engagement score, but a specific map of what's working, what's not, and where to focus your investment for the greatest return.
Instead of teaching your team one way to sell, EQFIT® assesses each individual's inner operating system and designs a personalized client acquisition strategy that works with their unique wiring. Every team member receives a customized approach to email, phone, virtual, and in-person business development — built on data from multiple scientifically validated assessments.
At the same time, team leaders gain unprecedented visibility into the collective strengths and gaps of their team — enabling smarter role assignment, better partnerships, more effective coaching, and strategic hiring decisions. The result is a team where every person operates from their strengths, uses strategies that feel natural, and produces results that are sustainable.
Leadership development at EQFIT® starts where most programs end — with the person underneath the title. Using multi-dimensional assessments that map emotional intelligence, behavioral tendencies, motivational drivers, conflict patterns, and habits, we build a complete picture of how each leader shows up and why. Then we build the coaching and development pathway that fits who they actually are.
Programs range from individual executive coaching to team-wide leadership development initiatives. Every engagement follows the Assess → Equip → Align → Succeed framework and includes the assessment-driven personalization that makes EQFIT® fundamentally different from generic leadership training.
EQFIT® offers a range of workshops, training programs, and scalable online courses designed to build the human capabilities that drive organizational health. Every program is grounded in neuroscience, emotional intelligence research, and 40+ years of applied experience — delivered in a way that's warm, practical, and immediately applicable.
Every new hire either adds value to your culture and organization or takes it away. With over 35 years of hiring assistance experience, EQFIT® brings a proven FIT (Finding Ideal Talent) process that uses pre-hire assessments to provide superior insight and a more accurate prediction of success.
The approach goes beyond filling a position today — it considers the candidate's future pathway with the organization, their alignment with team dynamics, and what they bring in personality, skills, emotional intelligence, and capacity. The result is fewer costly mis-hires, reduced turnover, and a team that strengthens your culture with every addition.
Every organization's needs are different. The first step is always a conversation — an honest look at where you are and where you want to go. No pitch. No pressure. Just clarity.
Let's Have a Conversation