Unlock the Clarity,
Confidence, and Results 
You’ve Been Reaching For

See yourself more clearly, unlock deeper insight,
and step into the life you’re meant to live.

Connect with me!

Don’t Walk.


Run To Your Future!

At EQFIT®, we work with individuals who know they’re called to more but need the insight and roadmap to get there. We start with our proprietary multi-dimensional assessments that uncover the deeper patterns shaping how you think, feel, and perform. These insights become the foundation for a powerful, personalized coaching experience that aligns your giftedness, goals, and growth.

  • Reframe limiting mindsets

  • Create a success-oriented internal operating system

  • Transform habits using neuroscience-backed strategies and emotional intelligence

  • Develop the skills and confidence to decide and act with
    clarity and purpose

Services

A Proven Path To Greater Success

EQFIT® Alliance: A Place to Thrive - Membership

Ongoing live coaching for personal and business growth. Join a trusted alliance of small business owners learning to thrive together.

EQFIT® Activate: Your Focused Breakthrough

Personalized coaching session to activate your unique strengths. Breakthrough clarity in emotional intelligence, online presence, or success habits.

EQFIT® PrecisionPath: Designed for Your Success

Precision-designed coaching tailored to your unique path. Advanced, multi-dimensional guidance for deep clarity, confidence, and sustained success.

Leadership That Works: Becoming a Leader Worth Following

Leadership coaching: eight assessment-driven sessions building influence, clarity, confidence, and sustainable impact for modern leaders.

EQFIT® Smart Selling: The Proven Path Used by Top Performers

Neuroscience-based sales coaching: six sessions with assessments teaching emotional drivers, trust building, and influential selling.

EQFIT® SuccessPath: Your Road Map to Growing a Successful Business

Precision-designed growth roadmap rooted in emotional intelligence for confident, stress-free small business scaling.

Unlocking Sales Success with EQ – The Book That Changes How You Sell

The practical guide to emotionally intelligent selling: Build trust faster, connect deeper, and sell with integrity.

EQFIT® Fruitful & Free: Living the Abundant Life Through Spirit-led Emotional Intelligence

You were made for more than just getting by. You were made to live free, full, and faithful.

EQFIT® Unlocking Sales Success with EQ: The Science and Practice of Emotionally Intelligent Selling

What if the missing ingredient in your sales success isn't knowledge... but emotional intelligence?

About Me

Steve Goodner

Founder of EQFIT®

My work is built on the emotional drivers that matter most:

  • Belonging: You step into a trusted, supportive relationship.
    Not a transactional program.

  • Empathy: I meet you where you are, with genuine
    care and zero judgment.

  • Happiness: We replace chaos and overwhelm with
    clarity, confidence, and progress.

  • Acceptance: You become the leader you know you
    can be — seen, valued, and capable.

I help you cut through the noise — in your mind and in the marketplace — so you can build the business and life you were meant to lead. This isn’t hype. It’s a practical, emotionally intelligent process that creates real clarity and confident decision-making.

If you’re ready for clarity, confidence, and certainty — let’s talk.

Where We Started

After 40+ years of coaching, consulting, and helping leaders and organizations grow, I saw a simple truth: people don’t struggle because they lack talent—they struggle because they lack clarity, confidence, and support when it matters most. Small business owners often know what to do, but staying consistent under pressure, uncertainty, and isolation is where momentum breaks down.

I created EQFIT® to solve that. It’s a trusted, human-centered approach that blends emotional intelligence, neuroscience, skill development, and habit transformation to help people grow with certainty—not guesswork. EQFIT® was built for those who want a partner in their journey, someone who understands their challenges, believes in their potential, and provides a clear roadmap to sustainable success.

Testimonial

What others are saying

"I had the opportunity to meet with Steve on a discovery call, and he is an incredible resource for small business owners who want to grow and find purpose. His experience, insight, and enthusiasm make him both knowledgeable and enjoyable to talk with. Most importantly, Steve truly cares about people. I’m happy to recommend him to any business owner."

- Amy Kinkade

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"Steve is one of the most outstanding individuals—professionally and personally—I've ever known. Here's what you'll experience while getting to know and working with Steve: you'll receive insights you can use every time you meet; you'll gain practical solutions that work; and you'll be encouraged and lifted up to be your best because Steve will share his best with you."

- Rick Cram

"Working with Steve through the EQFIT Activate program has been one of the most clarifying and transformative experiences of my professional life. I will be eternally grateful for his tenacious spirit, for sharing his insight and knowledge with me. He has given me not only a renewed feeling of hope, but a solid base that is propelling me forward into the relaunch of a more successful and satisfying business.

- Mitchell Holden

Our Recognition
I believe no business owner should have to navigate the pressure of entrepreneurship alone. As a Nashville Alignable Ambassador, I am an avid networker passionate about local growth.
I help owners look past the daily grind to see the bigger picture. Let’s connect to find the direction and certainty you need to take your business to the next level.

Alignable Alliance Ambassador

Highly Recommended

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